HERMES is the B2B e-commerce system of 
BIKE — in pilot, 980+ connected retailers, 190,000+ normalised products
BIKE — in pilot, 980+ connected retailers, 190,000+ normalised products
BIKE — in pilot, 980+ connected retailers, 190,000+ normalised products
For six years we have been building the infrastructure the bike industry keeps asking itself how to build: normalising product data across brands, putting commercial rules in order, closing the loop between whoever makes it, whoever distributes it and whoever sells it off the shelf. HERMES is where that work takes operational form.
Three structural choices, written into the contract terms and into the platform code. They are the how that lets the what hold over time, including once the marketplace grows and the temptation to make exceptions grows with it.
EurekaBike is a data and tax intermediation layer. We do not do logistics, warehousing, or direct selling to the end retailer. The distributor’s operational trade stays with the distributor by native governance, not merely as a promise.
Read more →Fees are published, identical for every partner in the same category, and not negotiated case by case. The algorithm deciding visibility on the marketplace uses stated criteria. We do not ask for trust up front: we ask you to read the rules before deciding whether they are worth anything.
Read more →A single canonical price list ties every sales listing to a master product ID, whatever code each company uses internally. It is six years of work on a bike-specialised vertical system, today running across more than 190,000 products.
Read more →The doubts distributors bring us are almost always the same ones: channel cannibalisation, price parity, control of the data. We have tried to put a concrete answer next to each, rather than deferring them to “we will discuss that later”.
The distributor goes on shipping, running the warehouse and handling logistics exactly as today. HERMES takes care of the data layer, the orchestration of commercial rules and tax intermediation towards the retailer — consolidating the distributor’s cash flow onto a single counterparty.
No special treatment for whoever sells more or has the longer relationship. The fee structure is published on this site, applies to everyone, and is not negotiated at contract stage.
What a retailer sees at the top of the results depends on published criteria: relevance to the query, completeness of the product data, geography, availability. Paying more is not an option that exists in the system.
Every record entering the system is labelled with its source, and governance rights stay with whoever generated it. Provenance is not a setting you switch on: it is written into the core of the system.
HERMES applies the price list the distributor puts into the system — promotional policy and price aggressiveness are levers in the partner’s hands, within the brand’s MAP/RRP constraints. What is different is the system: for the first time in the bike trade, every sales offer is traced back to the product’s canonical price list, which makes real average prices and actual sell-out measurable precisely.
The marketplace is the phase in which the infrastructure gets built. The long-term product is aggregated market data — sell-out by geography, category trends, anti-bypass — which creates value worth selling to the whole supply chain.
HERMES is in pilot. We are selecting the first partners to validate the infrastructure under real conditions. If one of the problems described here looks like the ones your company is dealing with, write to us — the team answers directly.
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